Donald Trump is making his first direct email pitch for campaign donations. He is vowing to match up to $2 million in contributions.
The billionaire businessman had largely funded his Republican presidential primary campaign with his own money, lending about $46 million over the past year. As a general election candidate, he has been raising money from donors and is falling far behind likely Democratic rival Hillary Clinton.
Fundraising reports show his campaign began June with about $1.3 million in the bank, compared to the $42 million Clinton's campaign had on hand.
"This is the first fundraising email I have ever sent on behalf of my campaign," Trump wrote. "That's right. THE FIRST ONE." He said in the email Tuesday that his offer to match up to $2 million in donations could "help make history."
Trump has also purchased ad space on Facebook to make a similar appeal. He says he wants "to beat Crooked Hillary," but "I need your help to do so."