The wait is over: Rockford officially has a Portillo's.
"I took a day off just to be here to have the Italian beef and their cake. Awesome. Awesome. Awesome," says customer Gail Owen.
People began lining up outside the restaurant around 3 a.m. and it didn't take long for that line to grow.
Police were even called in to help direct traffic among all the chaos.
For owner Dick Portillo, today is a day that has been in the works for quite some time.
"I'm glad to be here. It's been a long time coming because we were looking around for so long to find a right spot with the right amount of parking and I'm glad we're here," Portillo said.
In fact, the restaurant has been 14 years in the making. Portillo tried to open a branch back in 2001.