River District Association hosting Storefront Workshop - WREX.com – Rockford’s News Leader

River District Association hosting Storefront Workshop

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ROCKFORD (WREX) -

The River District Association is teaming up with the Rock River Development Partnership for the first Storefront Workshop of the year, "Cross-Marketing the Downtown Experience."

The workshop is free, open to all supporters of downtown Rockford, and will include a presentation featuring downtown's current shopping experience. The goal of the workshop is to enlist the help of those living and working both in downtown and the surrounding region to cross-market the downtown experience to visitors in an effort to boost foot traffic and sales.

Updates on street vendors, the possibility of street performers, and the 2013 Rockford City Market will also be given.

The workshop will be held on Tuesday, April 30 from 6:00 p.m. to 8:00 p.m. at the Design Center, 315 North Main Street.

For more information and to become involved in the River District Association, visit www.riverdistrict.com.

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