Rockford businesses are celebrating the 25th birthday of "Where's Waldo?" by hosting a hunt for the book's main character.
Wonderland Books & Toys is teaming up with Waldo's American publisher, Candlewick Press, to host a contest to encourage people to visit local businesses. As part of the celebration, Waldo will be showing up at businesses around Rockford throughout the month of July.
If a customer spots him, they can grab a card from the business. Once they've collected sixteen cards, the person can then turn those cards in at Wonderland (located in the Edgebrook Shopping Center) to receive a Waldo button and to be entered to win various prizes. The grand prize will be a complete six-volume set of Waldo books and a gift basket filled with prizes from all of the participating stores. The drawing for the prizes will be held at a Waldo party at 10:00 a.m. on July 31 at Wonderland.
Shoppers can also turn in eight cards in order to win a Waldo button.
Waldo will be visiting the following Rockford stores throughout the month of July:
For more information, call Wonderland Books & Toys at 815-394-1633.
All content © Copyright 2000 - 2013 WorldNow and WREX. All Rights Reserved.
Persons with disabilities who need assistance with issues relating to the content of this station's public inspection file should contact Administrative Assistant Trista Truesdale at (815) 335-7856. Questions or concerns relating to the accessibility of the FCC's online public file system should be directed to the FCC at 888-225-5322, at 888-835-5322 (TTY) or at email@example.com.